Describing his role, Mathenge outlined that he will be working with the rest of the team to enhance the editorial and production process for a wide range of client projects
Oliver Mathenge has begun a new role as a consultant with Oxygène Marketing Communications Ltd, a role he landed almost a month after announcing his exit from the Nation Media Group (NMG).
Mathenge revealed on Thursday, January 23 that he will serve as an editorial and production consultant at the company. A consultant is a professional (also known as an expert or specialist) who provides advice or services in an area of specialization, generally to medium or large-size corporations.
“I am excited to share that I have kicked off a new role as an Editorial and Production Consultant at Oxygène Marketing Communications Ltd. I look forward to learning new things and offering my expertise to deliver the best for all Oxygène’s clients,” Mathenge remarked on his LinkedIn.
Describing his role, Mathenge outlined that he will be working with the rest of the team to enhance the editorial and production process for a wide range of client projects, ensuring the highest quality and accuracy in all deliverables.Â
Immediate former Nation Media Group Managing Editor (Audiences & Engagement) Oliver Mathenge. /FILE
Further, he will also be working closely with clients, account managers, and creative teams to deliver exceptional results. The tasks include reviewing and editing all written content, including press releases, website copy, brochures, reports, social media posts, and other marketing materials.
Mathenge will also ensure all content is accurate, clear, concise, and engaging, and aligns with the client’s brand voice and target audience, as well as manage the quality control process, ensuring all deliverables meet the highest standards.
He will also work closely with account managers, creative directors, designers, and other team members to ensure seamless project execution.
Digital Media and Marketing, Media Buying, Media Planning, Public Relations and affairs, Government Relations, Reputation Management, Social Media Marketing, Advertising and Crisis Management
His new role comes weeks after he announced his exit from NMG after three years on December 27, 2024, bringing to an end what he termed a successful working spell at one of the biggest media houses in the East African region.
Mathenge recounted that the three years he worked at NMG have been an incredible journey of learning, collaboration, and transformation and that he was deeply grateful for the experiences and relationships he built within the media organization.
As Multimedia Editor at NTV, Mathenge disclosed that he had the privilege of leading key initiatives that contributed to NMG’s digital evolution in broadcasting.
“I am particularly proud of the team’s work in developing the NTV Kenya website, which has grown into a valuable platform for NTV‘s diverse content. I am hopeful that our aspiration to build the most formidable VoD platform in the continent gets to be even with my exit,” he stated.
Mathenge expressed pride in the team’s achievements in growing subscriptions. Additionally, he recalled chairing a task force that developed the NMG Artificial Intelligence (AI) Framework and had represented NMG on the Media Council of Kenya’s (MCK) working group on AI guidelines.
Having joined NMG in 2007, Mathenge started out as a news journalist, working in that position for five years until 2012.
Later in his career, he branched to the Radio Africa Group where he initially worked as Parliamentary Reports Editor. In 2017, he earned a promotion at Radio Africa, landing a role as Group Digital Editor for the company’s outlets including The Star Newspaper, Mpasho, Classic 105 and Kiss 100.
He made a comeback to NMG in 2021, landing a job as the Managing Editor at NTV- a post that morphed into the Managing Editor in charge of Audience and Engagement thanks to additional changes effected in the media house in 2023.
A photo of Nation Media Group. /BUSINESS TODAY